User Experience Design
We create functional websites and web applications
We create functional websites and web applications
When designing web solutions, we focus on attractive design (UI) and creating useful websites and applications that meet all User Experience (UX) requirements.
Our designs are based on functionality, usability, accessibility, and trustworthiness, allowing us to achieve our business goals by creating products that look good and are practical and intuitive for users.
The user's first impression is 95% based on the quality of the UX Design.
70% of e-businesses end their operations due to poor and poorly developed UX.
UX design influences the quality of user interaction, satisfaction and trust in the brand.
A well-developed UX allows for reducing the cost of fixing bugs in the later stages of projects.
Proper UX design speeds up the purchasing decision process and increases the profitability of your business!
Design with the user in mind — discover the power of UX/UI!
UX/UI design is a complex process aiming to create a functional, intuitive, attractive user interface. UX/UI design requires analytical skills, technical knowledge and empathising with users’ needs. However, it also requires creativity and appropriate graphic skills.
As UX/UI design experts, we offer mock-up and graphic design services according to the Design Thinking method, which means that our process focuses on responding to user needs. Our priority is to create user-friendly and functional interfaces so that using the product can be simple and enjoyable.
Understanding users' needs and the problems we want to solve.
Define the problem and set the project objective clearly and understandably.
Generate as many ideas and concepts as possible for implementation.
Create simple models or visualisations of ideas to test their performance.
Test them with users to get their feedback and suggestions.
Implementation of an optimal solution and its continuous improvement.
Developing a UX/ UI that is functional and usable consists of eight stages:
Workshops with the client are a vital part of the design process. During these meetings, we explore the client's needs and expectations, which helps to shape the design further.
Competition analysis and research allow us to better understand the market and the industry for which we are doing the design. Then, the designer can produce an interface that aligns with current trends while standing out from the competition.
A UX/UI audit of current products and solutions involves analysing existing websites or applications' usability and visual appeal. User behaviour is also examined using analytical tools such as Hotjar or Google Analytics. The conclusions from these analyses are used in the different design processes.
We carry out numerous analyses at this stage. We identify the target group at which the product is aimed, develop the structure of the website or application, and define step-by-step user flow and user scenarios.
Developing UX functional mock-ups involves creating a clickable prototype of a preliminary product version that one can use for testing, analysis, and presentation to the client.
Usability and functionality tests verify that the design is intuitive and fulfils its functions when used by real users. This stage allows us to determine whether the design meets the predefined objectives correctly. The data we receive from the tests will enable us to develop the design in the right direction further.
After approving the website prototype (UX), we design the website graphics. At this stage, we create the final product design. We design the layout of the homepage and all the necessary sub-pages.
Implementation is the final phase of the project. We deliver the project with complete documentation to the client. Depending on the nature of the collaboration, we start programming the project or hand it over to the client for implementation by the chosen software house or its resources.
Want to create an app or website design that is user-friendly?
Get a free consultation with our UX and UI expert and find out how we can help you.
Our UX/UI Design process, depending on the specifics of the project, may include:
Proto-persons are profiles of future users created based on research and data analysis. Developing a proto-persona helps to understand the needs of the product's end users.
A customer journey map is a tool to visualise a customer's interaction with a product. It allows you to better understand the customer's needs, behaviour and emotions at each stage of the interaction.
Mind maps are a design tool that helps organise thoughts and ideas about a project in a graphical space. It enables you to generate many good proposals quickly and efficiently.
AI is a process of designing the structure and organisation of the information of a product. It enables users to navigate and find the information they need. We use the AIDA Model in our work.
User testing is obtaining feedback from potential product users to improve its UX/UI.
Functional (UX) projects focus on designing the user's interaction with the product, emphasising functionality and usability.
Graphic design (UI) is designing the user interface with a focus on the aesthetics, usability and consistency with the brand.
An empathy map is a design tool that helps understand and describe product users' needs, motivations and emotions
As part of the partnership JAAQOB HOLDING®. handles UX / UI Design activities.
As part of the partnership JAAQOB HOLDING®. handles UX / UI Design activities.
JAAQOB HOLDING®. is a strategic and creative group with experience that supports companies in achieving their business and marketing goals. As a partner of Digital Forms, the agency develops User Experience Design and User Interface Design.
JAAQOB HOLDING®. is a top-tier company in Poland, renowned for developing cutting-edge marketing strategies and online tools. With a focus on exceptional user experience and adhering to accessibility standards WCAG 2.1, they continue to raise the bar for digital design through their innovative UX/UI prototyping. Numerous awards, including a gold statuette from the American Advertising Awards, attest to their outstanding work.
UX design creates engaging and user-friendly digital experiences, UI design focuses on aesthetics and functionality of applications and websites. Combining both disciplines leads to a seamless user experience that is both visually appealing and easy to use.
UX design aims to provide users with a meaningful and user-friendly digital experience, whereas UI design is responsible for crafting the visual and interactive elements of websites and applications. Although the focus of UX design is more on functionality, while UI design emphasizes aesthetics.
UX/UI design is essential because it affects how users perceive and use the developed products. Friendly and easy-to-use applications and websites encourage users to use them and increase engagement.
Tools needed for UX/UI design include prototypes, usability testing tools, and interface design software such as Figma, Adobe XD or Sketch. Besides, UX/UI designers often use user research tools such as surveys and interviews to understand their users’ needs and requirements better.
Yes, UX/UI design can have an impact on SEO. A well-designed UX provides users with a user-friendly experience, which can increase user dwell time on the site and engagement. Those two things, in turn, positively impacts the website’s positioning in search results.
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